Arctic GM — The Original Aurora Hunters™

Heritage & Legacy

We are Arctic GM — The Original Aurora Hunters™, proud guardians of the Rytilahti family legacy in Lapland since the 1600s — with roots in Rovaniemi, Finland on our mother’s side and in Tromsø, Norway, on our father’s.

For over 400 years, our family’s deep knowledge of the Arctic — its landscapes, weather, wildlife, and the Northern Lights — has been passed down through 20 generations. Rooted in Lapland’s traditions, this heritage guides everything we do. Today, we combine it with modern comfort and safety to deliver the Arctic’s most successful Northern Lights tours and exclusive Arctic adventures in Rovaniemi, Levi, Tromsø, and Kiruna — from reindeer and husky safaris to snowmobiling, ice fishing, and wilderness experiences on our own private lands.

World-Class Recognition

🏆 Tripadvisor Best of the Best 2025 — Top 1% of 8+ million companies worldwide • First-ever recipient in Lapland

🌍 Tripadvisor Travelers’ Choice 2025 — Top 10% of companies worldwide for consistent excellence

⭐ 50,000+ Happy Guests — Over 7,500 verified 5-star reviews make Arctic GM Lapland’s most trusted and top-rated tour operator

Our Locations

We operate year-round in Rovaniemi, Levi, Tromsø, and Kiruna, covering Finnish, Norwegian, and Swedish Lapland. With our own offices, vehicles, and guides in every location, you’ll always be welcomed by a local team — never outsourced operators.

Exclusive Comfort & Quality

• 2025 Brand-New Luxury 4×4 Fleet – Ford Transit Tourneo vans with premium leather interiors, extra legroom, and full 4×4 capability — engineered for safety and comfort in Arctic extremes down to –40 °C, unmatched in Finland, Norway, and Sweden.
• End-to-End In-House Experience — From pickup to post-tour photo delivery, every detail is handled by our own team. Never outsourced.
• Professional, Certified Guides – Arctic GM guiding and first-aid certified, fully insured, and backed by €1M+ in liability coverage.
• Dedicated 15-Person Customer Service Team — Available daily 09:00–17:00 (Finland) and supported 24/7 by Aurora AI, trained exclusively by Arctic GM for real-time tour, weather, and travel insights.

Beyond the Northern Lights

Alongside our renowned Aurora hunting, we offer exclusive Arctic experiences — most on our own private lands, away from mass-tourism routes:

• Husky & reindeer safaris on our own Arctic farms
• Snowmobiling across our own private untouched wilderness trails
• Ice fishing & canoeing on our own private lakefront lands
• Snowshoeing & guided nature tours year-round — from winter forests to summer wildlife and midnight canoeing

Sustainability & Responsibility

Our commitment to responsible tourism ensures operations that preserve the Arctic’s pristine beauty and traditions. Certified and insured, Arctic GM fulfills the highest standards in safety, sustainability, and cultural stewardship.

Arctic GM exists for one reason: to give you the most authentic, comfortable, and successful Arctic experience possible — where centuries of heritage meet the magic of the Northern Lights.