Privacy Policy

Your Data is Safe – Protected by Arctic GM’s GDPR Policy

At Arctic GM, your privacy matters. This policy explains how we collect, use, and safeguard your personal data in accordance with GDPR and our commitment to trust and transparency.

Privacy Policy

Effective Date: 01.01.2024

At Arctic GM Experiences OY (Finland) and Arctic GM Experiences AS (Norway), we respect your privacy and are fully committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information in accordance with the General Data Protection Regulation (GDPR).

1. Data Controller

Arctic GM Experiences OY

Valtakatu 26, 96200, Rovaniemi, Finland
Email: management@arcticgm.com

2. Information We Collect

We may collect the following types of personal data when you use our services:
  • Full name.
  • Contact information (address, email address, phone number).
  • Payment details (for bookings and transactions).
  • Booking data (e.g., tour preferences, pickup locations).
  • Customer feedback and reviews.

3. Purpose of Data Collection

We collect and process your personal data for the following purposes:
  • To provide and manage our services, including tours and activities.
  • To communicate with you regarding bookings, inquiries, and customer service.
  • To process payments and manage transactions.
  • To improve our services and respond to feedback.
  • To comply with legal obligations.

4. Legal Basis for Processing

We process your data based on the following legal grounds:
  • Your consent (e.g., when you subscribe to newsletters or agree to our terms).
  • Contractual necessity (e.g., to fulfill bookings or transactions).
  • Legitimate interests (e.g., customer service or improving our offerings).

5. Cookies and Tracking Technologies
Consent 
We use cookies and similar tracking technologies to enhance your experience. By continuing to use our website, you consent to their use. You may control cookie preferences via your browser settings. Please note that if you disable certain cookies, some features of our website may not function as intended. Types of cookies we use:
  • Analytics cookies: Help us understand user behavior, traffic sources, and performance.
  • Advertising cookies: Enable personalized ads based on your interests and site interactions.
  • Personalization cookies: Remember your preferences and improve your browsing experience.

6. Data Sharing

We do not sell or share your personal data with third parties, except in the following cases:
  • When required by law or legal obligations.
  • To trusted service providers who assist us in delivering our services (e.g., payment processors, IT services).

7. Data Retention 
We will retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal requirements.

8. Your Rights 
Under the GDPR, you have the right to:
  • Access the personal data we hold about you.
  • Correct or update inaccurate data.
  • Request deletion (“right to be forgotten”).
  • Restrict how we process your data.
  • Object to processing for legitimate interests.
  • Request data portability (receive a copy in machine-readable format).
  • Withdraw consent at any time, where processing is based on consent.
If you wish to exercise any of these rights, please contact us at management@arcticgm.com.

9. Security

We implement industry-standard technical and organizational measures to safeguard your personal data against unauthorized access, disclosure, alteration, or destruction.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the updated policy will be effective immediately upon posting. We encourage you to review this page periodically. Continued use of our website after any updates constitutes acceptance of the revised policy.

11. Acceptance of Terms 
By continuing to use our website, you acknowledge and agree to the terms outlined in this Privacy Policy. If you do not agree with our policy, please refrain from using our website.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please contact us at:

Email: management@arcticgm.com
Heritage & Trust

The Original Aurora Hunters™ — 20 Generations of Lapland Heritage • A family legacy in Lapland since the 1600s

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